If we're not 10% cheaper on your comparable grocery shopping
we'll give you the difference. Guaranteed.

What is the ASDA Price Guarantee?

The ASDA Price Guarantee gives you the opportunity to check the cost of your comparable grocery shopping at ASDA and our main competitors.

If we're not 10% cheaper than Tesco, Sainsbury’s, Morrisons and Waitrose on your comparable grocery shopping we'll give you the difference. Guaranteed!

In order for your shopping to be eligible for the Asda Price Guarantee, you need to have bought at least 8 different items, of which at least 1 should be comparable to the above competitors. If the total cost of the comparable items in your shopping isn't 10% cheaper than the above competitors, we'll give you the difference.

Just three simple steps for you to follow

1. Do your ASDA grocery shop as normal, remembering to keep your receipt. You need to buy at least 8 different items, of which at least 1 should be comparable.
2. Check asda.com/priceguarantee to see what the comparable items in your grocery shopping would have cost at other supermarkets. In store customers will need to wait until 6am the day after their shop before using the ASDA Price Guarantee. Online customers will need to wait up to 48 hours after your homeshopping order is delivered before using the ASDA Price Guarantee. In store customers can also download and use our free* iPhone app to check your receipt. This is available from the iTunes App Store. Please see 'Questions and Answers' for more information.
3. If we're not 10% cheaper than Tesco, Sainsbury’s, Morrisons and Waitrose on your comparable grocery shopping we'll give you the difference. Guaranteed!

Just present your voucher and original receipt at the checkout or redeem your voucher online when you pay for another shop. We'll then take this amount off your bill.

*Internet use may be subject to data download charges from the customer’s network operator.

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